The University of Texas at El Paso
Sun Bowl Stadium
UTEP Football’s own Sun Bowl Stadium sits within the beautiful rocky mountains of El Paso, Texas. HKD Sports brought that surrounding rock into the concourse and inner bowl of the Stadium, using an exploding rock branding approach to the large scale graphics.
Phase 1 of the Sun Bowl Stadium renovation includes facelifts to the two floors of the concourse, including updated an updated wayfinding program, large curved graphic panels with updated lighting, and a new ‘Mineshaft’ Experience for their players entering the field on gameday.















